Meet the Builder

At AR Homes® Richmond (Ellington Custom Homes, LLC), we pride ourselves on our customization capabilities and setting ourselves apart from other builders in the area. “The nice thing about being a custom builder is we really can do anything a customer can dream up,” says Matt Ellington, Franchise Owner. Our Richmond-based team takes pride in knowing that if our customer can dream it, we can make it happen.

We’ve been serving the Richmond, Virginia market for years and love to work with our customers through their custom homebuying process. We take their vision of their dream home and make it come true.

Our team understands that a custom home is more than just a big investment. It’s the place where you’ll make your memories from day-to-day moments to bigger events like birthdays and holidays. With that in mind, we know it’s a personal space and want to reflect each customer’s unique desires from architecture and design to finishes and décor personalization.

During the customization and personalization process, we provide each home buyer with a fixed price from the onset of their custom home buying experience so they’re aware of the cost from the start of construction.

If you’re interested in building a custom home that’s personalized to your unique needs and lifestyle in the Richmond area, know that our experienced team is ready to help you discover the AR Homes® difference and build your dream home. Whether you choose from our award-winning plans or we start from a blank sheet of paper, we’re prepared to accommodate your dream home vision and make it a reality.

Call our Sales Consultant, John Fleming at 757-903-6730 or visit to begin your custom home journey today.