American Eagle Developers - Asheville, NC

 

 

Meet Your Home Building Team

By choosing American Eagle Developers LLC., an independently owned and operated franchise of AR Homes®, you can create your luxury custom home with complete confidence in the quality of work and the integrity of the team involved in your project.

 

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Bruce Pasquarella

Franchise Owner

Ask Bruce what distinguishes his company from other custom luxury home builders, and he doesn’t hesitate. “I’m a hands-on builder with attention to detail. Our project management team is at the job site every day. We work hard at building good, lasting relationships with clients by delivering a quality project and providing prompt, courteous service from the design stage through post-occupancy services.”

He has been in the construction industry for over 32 years as a tradesman as well as a project manager for multimillion dollar commercial and residential construction projects. A Certified Green Building Professional, he has served on the board of directors for the Greenville Homebuilders Association.

 


American Eagle Developers Team Member

Alexis Pasquarella

Broker In Charge, American Eagle Realty

Alexis has been involved in the real estate industry since 2003, truly perfecting her craft and growing her market knowledge exponentially when working for the Home Builders Association of Greenville. In 2016, Alexis launched her own real estate brokerage with a goal to work hard for her clients. Helping her clients achieve their new home dreams is the most rewarding aspect of her career.

 


Zac

Building Company President

Zac grew up in a family owned construction business building high end custom homes in the mountains of NE Georgia and western NC. In 2014 he moved his family to the Hendersonville, NC area where he expanded his construction knowledge by managing the homebuilding division for a regional development firm. Zac joined American Eagle Builders in 2018 and has worked in various positions at the company including project manager, purchasing manager, and vice president before being promoted to Building Company President. Zac has been a licensed contractor since 2001 and has held various volunteer leadership positions including president of the Jackson County Home Builders Association, Regional Vice President of the North Carolina Home Builders Association, treasurer of the Highlands Chamber of Commerce, and Chairman of the Jackson County Planning Board. His commitment to continuing education and years of experience have also allowed him to be recognized by the North Carolina Licensing Board as an Accredited Master Builder. When not in the office or walking our job sites Zac can be found at the lake or enjoying the outdoors with his wife and 3 children.


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Betsy

Sales Consultant

Betsy grew up in North Carolina and has had the pleasure of working in custom residential sales for over 21 years in the Asheville area. She has also held her North Carolina real estate license since 2008. After building her own custom home in 2007 with a “cost plus” builder, Betsy is a true advocate for the AR Homes® process with a fixed cost. Her personal and professional experiences bring a wealth of knowledge to her clients when helping design their dream home.

Betsy has two grown daughters whom she adores. In her spare time, she plays tennis competitively, enjoys power walking and loves yoga.

 


American Eagle Developers Team Member

Melissa

Sales Associate

Melissa, a native of North Carolina, has lived in the Asheville area for 26 years. In addition to her real estate license, Melissa has a background in design consulting for new homes. Melissa loves working with clients to help them design the home of their dreams. Melissa most enjoys spending time with family, and hiking and biking in the beautiful mountains of Western North Carolina.

 


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Kirsten

Interior Designer

Kirsten has over 15 years of experience in the design industry. Since starting with AR Homes®, she’s designed over 150 homes. While she is a true planner by nature, her favorite part of the design process is the final installation day. It is often the longest and most chaotic day, but there is nothing more rewarding than seeing a perfect plan come together and a happy client. Kirsten enjoys playing outside with her twin children, traveling and exploring Greenville.

 


American Eagle Team Member

Shauna

3-D Visualizer

Originally from Upstate New York, Shauna now resides outside of Greenville with her husband. Shauna graduated from Cazenovia College with a B.F.A in Interior Design. During her time in college, she fell in love with all things 3D rendering. After design school, Shauna put her passion of rendering to use while teaching courses at Cazenovia College. Shauna believes the details are the most important part of any design and seeing things in 3D brings the details to life. In her free time, you can usually find Shauna spending time with her husband and family.

 


Rachel

Senior Project Coordinator

Born and raised in Massachusetts, Rachel made her way to the south in 2014. She has almost ten years of experience in the home building industry. With a passion for detail and creativity, she enjoys writing up a contract as much as she does the design process. From a young age, Rachel worked hand-in-hand with her father on many home renovation projects. In her free time, you can find Rachel and her husband Brandon exploring the Upstate with their two dogs, Floyd and Clyde.

 

 


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Sarah

Project Coordinator

Sarah Ormand, a Western North Carolina native earned her Bachelor’s degree in Interior Design from Western Carolina University’s School of Art and Design. An ardent traveler, Sarah gains much of her inspiration from her adventures throughout the world. She has always had a passion for expressive designs, even from a young age she loved exploring spaces and picking out the alluring details. She can now use her knowledge, creative mind, and drive to provide a beautiful, functional, and harmonious space for her clients.

 


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Svea

Project Coordinator

Originally a native from Vermont, Svea has called the mountains of North Carolina her home for the last eight years. Building homes in Western North Carolina has given her the knowledge and experience to work through anything the industry throws at her. Seeing a home come to life from the ground up is an unexplainable feeling that fuels her passion. Recently she passed the requirements for OSHA certification and is enrolled in Construction Management to further her career. A mom of three boys, she enjoys hiking in the summer, and being outdoors with her kids.

 


Ron

Senior Construction Manager

Ron brings over 25 years of Project and Program Management in Construction and Defense Contract work. He brings a broad range of management and situational experiences which make him a valued member of the American Eagle team. Ron is also a Proud Veteran of the United States Air Force and excels in Customer Service, Communication, Integrity and bringing our Clients a Valued experience with our company. When Ron is not working, he likes to be outdoors and does volunteer work for Veterans.

 


Daniel

Construction Manager

Daniel was born and raised between Florida and the upstate of SC. He grew up in the construction field with his father and grandfather building homes. He has spent the last 17 years in construction and management. Everything from residential, commercial, & industrial construction Daniel has an amazing attention to detail and strives to do the best possible for any of his clients. When not at work Daniel spends time with his wife and kids, working on their mini farm.


Doug

Construction Manager

Douglas is an accomplished construction manager with over 40 years of residential experience specializing in the luxury estate market. From Oceanfront properties of Palm Beach and Jupiter Island to the resort towns of the Rocky Mountains and Jackson Hole, Wyoming.
He attended Penn State University where he received a Certificate in Construction Management. 30 of his years have been in the Construction and Project Management roles. He is a self-starter with an eye for detail and is well versed in schedule and personnel management as well as procurement and negotiation. He is experienced in addressing and implementing each of the many milestones associated with high end custom home building. Douglas understands the emotional and financial impact the building process places on his clients and that each home is unique. He strives to exceed their expectations in quality, craftmanship and value.
Now that his boys are grown, Douglas has relocated to North Carolina with his wife to enjoy the Smokey Mountains and everything the area has to offer.


Marshal

Purchasing Manager

Marshal relocated to South Carolina with his family in 2021 after a 21 year long military career. He brings 15 years of project planning and management experience to the position. Marshal’s free time is filled with his own construction projects and spending as much time as he can with his family. Fly Eagles Fly!


Michelle

Purchasing Manager

Michelle is a Tampa, Florida native who has recently embarked on a new chapter in the mountains of Western North Carolina. She holds an MBA from the University of South Florida and has dedicated the past 12 years to the home building industry, working primarily with large production builders. In her role in purchasing, Michelle enjoys engaging with nearly every aspect of the business and serves as the central cog that keeps the process moving efficiently. A true music lover, Michelle appreciates all genres, with a special fondness for metal and live performances. Her passion for the outdoors has evolved from Florida’s beach life to the scenic beauty of North Carolina’s mountains. Creativity is a big part of her life—she enjoys drawing, sketching, and exploring crafts like wood carving. Recently, she’s also taken up the bass guitar, diving into a new musical journey. While Florida will always hold a special place in her heart, Michelle is excited to make Western North Carolina her new home.


Michael

Controller

Michael and his family relocated to the Upstate from Southwest Florida in 2023. Originally from Ohio, Michael earned his B.B.A. in Accounting from Ohio University and has over 10 years of professional accounting experience in construction and utility industries. In his free time, Michael enjoys spending time with his family exploring the outdoors and boating on the lake.


Randy

Warranty Manager


Troy

Construction Manager

With 20 years of experience in construction management, Troy is a seasoned professional known for his exceptional leadership and project execution skills. Troy seamlessly blends his professional expertise with a passion for cycling, often finding inspiration and balance in the sport. Outside of his career, his is devoted to his family, cherishing quality time with loved ones. Whether navigating complex construction projects or cycling through scenic routes, Troy’s commitment and enthusiasm shine through in every aspect of his life.


Mission Statement and Core Values of American Eagle Developers, LLC

“We bring our clients home through an exceptional experience built upon integrity, craftsmanship and partnership.”

 

Partnership

We serve our customers, our teammates and our communities by living out our values.

Customer Experience

Our Customer Experience is at the heart of our mission through honesty, superior communication and effective solutions.

Integrity

We conduct ourselves with honesty, fairness and trustworthiness to do the right thing whether it is easy or difficult.

Accountability

We deliver on our promises through honesty and loyalty, taking ownership of our responsibilities to our clients and our team.

Constant Improvement

We strive to be open minded in areas of improvement and by evaluating ourselves and our processes for continuous growth.

Responsiveness

Our passion is to consistently provide clear communication, timely action and a caring manner.
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